
Heartland's Promise
A Better Future for Pets and Their People
Dear Heartland Supporter:
Over the past year, we have planned and initiated the soft launch of our $1,000,000 Major Gifts Initiative. Our goals are to pay for our new facility, enhance the space to better meet our needs, expand medical programming, shelter diversion, and community outreach, and increase our capacity for institutional advancement.
Thanks to our supporters, we’ve collected around half of this already. To help us raise the remainder, we have a matching gift of $50,000 from Jennifer Steans and Jim Kastenhotz. This means that every dollar donated to the campaign will be matched through the end of the year.
If you haven’t donated, or you want to take advantage of the opportunity for your dollars to be matched, please email me for more information. We also have a number of naming opportunities (see map below) in our new home that I’d love to discuss with you.
Thank you so much for your continued support!
Jenny Schlueter
Executive Director
847-296-6400 x10
Major Gift Initiative Goals:

1. PURCHASE A NEW 8,500 sq. FOOT FACILITY IN WHEELING
Our new home provides the animals in our care with the necessary space, light, and medical facilities. It is also more efficient for staff and volunteers. In addition, the new building provides a welcoming environment for fosters, adopters, and community groups. Finally, by owning our building, Heartland has the security to make long-term plans and invest in a building we know we will inhabit well into the future.

2. Customize the BUILDING WHILE KEEPING IT FLEXIBLE
We have been in our new facility for one year, and continue to renovate to make it as responsive to our needs as possible. Our philosophy is to create an environment that is modular and flexible so that it can be adapted to our needs. will grow and change with the size and needs of our animal population. We also are creating new spaces so we can expand our community programs.

3. Expand medical, diversion, and outreach programs
Our programming must evolve to provide the community with the education, resources, and support needed to keep pets and their families together and out of the .shelter system. This includes vaccinations and microchips, spay/neuter surgeries, behavioral support, financial support (vet bills, food banks, transportation), short-term foster care, and Trap-Neuter-Return.

4. Grow institutional advancement capacity And Financial Base
To rescue and care for animals in need, we must create a robust, diversified, and sustainable financial base. This requires building an institutional advancement team that can nurture our donor pool, grow the monthly giving program, develop relationships with foundation and institutional funders, and secure legacy gifts. By building this capacity, we can secure the long-term financial future of our organization .
Naming Rights Opportunities
(Available opportunities marked in red)
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